Walking Meetings

Walking Meetings Summer is around the corner and I’m making the move to offer clients outdoor walking meetings. I want to do more to take care of my health while fulfilling my work obligations.  While I do a decent job of getting to the gym on week-days, and my...

Saint John’s Career Night | Marketing

Saint John’s Career Night 2015 On March 9th, 2015 I was invited to speak with rising juniors at Saint John’s High School in Shrewsbury, MA on the subject of marketing careers. Here are notes from my conversation with the students. What is Marketing?...

Calculate Your Marketing Budget in 2 Steps

Calculate Your Marketing Budget in 2 Steps Calculate your marketing budget in 2 steps is something every business should try. Marketing is a cost of doing business, plain and simple. A marketing communications budget is an estimate of costs to market your product or...

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