Untrustworthy Websites

What Makes a Website Untrustworthy? Users won’t do business with websites they don’t trust. Just as you should sleep in your guest room on occasion to be sure you’re delivering a pleasant reception to visitors, business owners should visit their...

Google Analytics: Things to Consider

Google Analytics: Things to Consider Google Analytics: Things to consider right now! Like, when should you log on to your Google Analytics dashboard. And once you get there, what should you be looking at? Quarterly Reviews Assuming you are NOT a business engaged in a...

Stop Unfavorable Tweets

Stop Unfavorable Tweets Consider a day in the life of Hotel 71 Chicago’s Director of Operations, Stephen Ellingsen who awoke one day to a firing squad of tweets aimed squarely at his hotel. Meet the Twitterers: Hotel 71 [@Hotel71Chicago] Boutique hotel located on...

5 Questions to Ask About Your Online Reputation

5 Questions to Ask About Your Online Reputation Running a business today is a far bigger job than it was just a few years ago. Why? Because today customers know your record. Online opinions about you and your company are a top influencer, and losing business to a...

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